Roofing — Estimates
The Roofing Quote That Arrives First
Wins 60% of the Time.
Homeowners getting roof replacements request multiple quotes. The contractor who sends a clear, professional estimate fastest — not cheapest — closes the most jobs. Polemica collects the job details from the customer, applies your pricing, and sends the quote before your estimator returns from the previous job.
3.4
Average number of roofing quotes a homeowner gets before deciding
Being one of the three matters less than being first.
3 days
Average time for a roofing company to send a written estimate
Polemica sends it in under 30 minutes after the call.
58%
Of homeowners choose the first professional quote they receive
Assuming the price is in the right range, first wins.
The Flow
From Inquiry to Quote in Under 30 Minutes.
Trigger
Customer requests a quote (form, call, SMS)
Action
AI responds immediately and starts collecting job details
Trigger
AI asks for details
Action
Roof size or address, material type, current condition, storm damage (y/n), urgency
Trigger
Details complete
Action
Quote generated using your pricing rules and material costs
Trigger
Quote sent to customer
Action
Professional PDF delivered via SMS and email within 30 minutes of inquiry
Trigger
Quote not opened after 48 hours
Action
AI sends a follow-up: "Did you get a chance to review the estimate?"
When to use AI estimating — and when not to
Standard re-roofing jobs, shingle replacements, and minor repairs with known square footage can be quoted fully by AI. Complex insurance jobs, multi-slope commercial roofs, or jobs where a site visit is genuinely required should use AI to capture the lead and book the inspection — not generate the final number.
Polemica is configured with your rules about which jobs go to AI quote and which go to human review. You decide the threshold.
Send the First Quote. Win the Job.
Book a demo. We'll show you a roofing quote generated and sent while the customer is still on the phone.