Does automation send requests for every job or can I exclude some?

You can configure exclusions. Specific customer types (commercial clients who don't typically review), specific job types, or individual customers can be excluded from the review request sequence. The default is to include all completed jobs.

How do I know if review request automation is working?

Track your Google review count monthly. In the first 60вЂ“90 days, most businesses see a clear acceleration in review velocity compared to before automation. You can also monitor the open and click rates on the review request messages in your Polemica dashboard.

Reputation & Referral

What Is Review Request Automation?

Review request automation is a system that sends review requests to customers automatically after service completion вЂ” without any manual action from your team. The request triggers based on a job completion event, follows a configured sequence, and includes a direct review link. It runs consistently on every job.

The components of a review request automation system: a trigger (job marked complete), a timing rule (request sent 48вЂ“72 hours after completion), a message template (short, direct, with a Google review link), a filter (satisfaction check first, to suppress requests for unhappy customers), and a follow-up (optional second request if no review is left within 5 days).

What it replaces: the manual task of identifying completed jobs, finding the customer's contact information, writing or copying a review request message, and sending it. For a business completing 30 jobs per month, this is a meaningful administrative task вЂ” easily 2вЂ“3 hours per month if done consistently, more often completely neglected. Automation does it in 0 hours per month, consistently, for every job.

The distinction from a review management platform (Birdeye, Podium, NiceJob): those platforms focus on the aggregation and management of reviews across platforms. Review request automation in Polemica is embedded in the operational workflow вЂ” it's triggered by the same job completion event that triggers invoicing and follow-up, not a separate process you have to manage independently. This integration means it runs automatically without anyone deciding to 'do reviews today'.

Common questions

Yes, with sequence splitting. After the initial satisfaction check, the first request goes to your highest-priority platform (Google for most businesses). If no review is left within 7 days, a second request can go to a secondary platform. Most businesses should focus on Google first вЂ” spreading requests across platforms simultaneously reduces completion of each.

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